Baby Central Limited 

Baby Central Limited (“we,” “our,” “us”) respects your privacy and is committed to protecting the personal data of our customers (“you”). This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website, shop with us, or interact with our services.

1. Information We Collect

We may collect the following categories of personal data:

• Contact Information: name, email address, phone number, billing/shipping address.

• Account Details: username, password, order history, preferences.

• Payment Information: credit/debit card details or other payment methods (processed securely via third-party payment gateways; we do not store card details).

• Technical Information: IP address, browser type, device information, and cookies.

• Marketing Preferences: your choices for receiving promotional emails or SMS

2. How We Use Your Information

We may use your personal data for the following purposes:

• To process and deliver your orders.

• To manage your account and provide customer support.

• To send you updates, promotions, and offers (if you have opted in).

• To improve our website, products, and services.

• To comply with legal obligations and prevent fraud.

3. Sharing of Information

We do not sell your personal data. We may share your information only with:

• Service providers (e.g., logistics companies, payment processors) to fulfil your orders.

• IT and marketing vendors who help us operate our website and send communications.

• Authorities or regulators when required by law.

4. Cookies and Tracking

We use cookies and similar technologies to enhance your browsing experience, remember your preferences, and analyse website performance. You can manage cookies through your browser settings.

5. Data Security

We take reasonable steps to protect your personal data from loss, misuse, and unauthorised access. All payment information is processed using secure encryption through trusted third-party payment providers.

6. Data Retention

We retain your personal data only as long as necessary to fulfil the purposes outlined in this policy, or as required by law.

7. Your Rights

Under the Hong Kong Personal Data (Privacy) Ordinance, you have the right to:

• Access the personal data we hold about you.

• Request corrections or updates to your personal data.

• Withdraw your consent to marketing communications at any time.

To exercise these rights, please contact us at [email protected].

8. Children’s Privacy

Our website and services are intended for use by adults. We do not knowingly collect personal data from children under 13.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Effective Date.”

10. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us:

Baby Central Limited
5/F Cheung Tak Industrial Building, 30 Wong Chuk Hang Road, Wong Chuk Hang, Hong Kong
Email: [email protected]
Phone: +852 6771 8030